Privacy Policy
Effective date: October 21, 2026
This policy explains what information Diddams Party & Toy Store ("Diddams," "we") collects through diddams.com and our stores in Mountain View, San Mateo and San Carlos, how we use it, and the choices you have. We do not sell your personal information.
Information we collect
Information you give us
- Orders: your name, email address, phone number and billing address when you place an order for in-store pickup, plus details of what you ordered and your pickup store and time.
- Accounts: your name, email address and password if you create an account, along with your order history.
- Balloon and event requests: details you share when you ask for a balloon quote or plan an event, such as your event date, colors, and contact information.
- Rewards program: your name, phone number or email, and purchase history if you join our rewards program.
- Messages: anything you send us by email, phone or contact form.
Payment information
Card payments are handled by our payment processor. We do not see or store your full card number.
Information collected automatically
When you visit our website, we and our service providers collect basic technical information, such as your browser type, device, pages viewed, how you arrived at our site, and your approximate location based on your IP address.
How we use your information
- To process your orders and have them ready for pickup at the store you choose
- To contact you about your order, quote or event, including pickup reminders and changes
- To run your account and rewards program
- To answer your questions and provide customer service
- To understand how people use our website so we can improve it
- To prevent fraud and keep our website and stores secure
- To meet legal and tax requirements
If you sign up for our emails or texts, we'll also send you news and offers. You can unsubscribe at any time using the link in any email or by replying STOP to a text.
How we share your information
We share information only with companies that help us run our business, and only what they need to do that work:
- Our online store platform (BigCommerce), which hosts our website and processes orders
- Our payment processor, which handles card payments
- Our store and inventory systems, which connect website orders to our stores for pickup
- Website analytics (Google Analytics), which helps us understand how our site is used
We may also share information when the law requires it, to protect our rights or the safety of others, or as part of a sale or merger of our business. We do not sell your personal information, and we do not share it for advertising on other companies' websites.
Cookies and analytics
Our website uses cookies, which are small files stored by your browser. Some are needed for the site to work, such as keeping items in your cart and keeping you signed in. Others, set by Google Analytics, help us see which pages are visited and how people find us.
We also use Microsoft Clarity to understand how visitors use our site, through heatmaps and recordings of clicks, scrolling and page visits. Clarity hides what you type into forms, and it does not run on our checkout pages. Microsoft may use this data as described in the Microsoft Privacy Statement.
You can block or delete cookies in your browser settings. If you block all cookies, parts of the site, such as checkout, may not work. You can also stop Google Analytics from collecting your visits with Google's opt-out browser add-on.
Some browsers send a "Do Not Track" signal. There is no common standard for responding to these signals, so our website does not currently respond to them.
Your choices
- Review or update your information: sign in to your account, or contact us and we'll update it for you.
- Delete your information: contact us to ask us to delete your account and personal information. We may keep some records, such as order history, when the law requires it.
- Marketing: unsubscribe from emails using the link in any email, or reply STOP to texts.
California residents
If you live in California, you can ask us what personal information we have collected about you and ask us to correct or delete it. We will not treat you differently for making a request. To make a request, contact us using the details below; we may need to confirm your identity first.
We do not sell or share personal information as those terms are defined under California law.
Children's privacy
We sell toys and party supplies for children, but our website is meant for adults. We do not knowingly collect personal information from children under 13. If you think a child has given us information, contact us and we will delete it.
How we protect and keep your information
We use reasonable safeguards, including encrypted connections on our website, to protect your information. No system is completely secure, so we can't guarantee it. We keep information only as long as we need it for the purposes in this policy or as the law requires.
Changes to this policy
We may update this policy from time to time. When we do, we'll change the effective date at the top of this page.
Contact us
For questions or requests about your information, email us at help@diddams.com or call or visit any of our stores:
| Store | Address | Phone |
|---|---|---|
| Mountain View | 1952 W El Camino Real, Mountain View, CA 94040 | 650-965-0138 |
| San Mateo | 1940 S El Camino Real, San Mateo, CA 94403 | 650-235-8448 |
| San Carlos | 700 Laurel St, San Carlos, CA 94070 | 650-802-0600 |